Business Assistance Program

The City of Rosemead prides itself in continuing to be a “business friendly” place in which local businesses can enjoy the many advantages the City has to offer, such as the Business Assistance Program.

Financial assistance is available to qualified Rosemead businesses operating prior to March 1, 2020 undergoing financial hardship as a direct result of COVID-19. Grants will be provided in the form of reimbursement for operating expenses as far back as April 1, 2020.


Click HERE for the application. 

Eligible Businesses - All businesses assisted under the Program must meet ALL of the following requirements:
• Be located in the City of Rosemead and have a physical location (bricks/mortar building).
• Have been operational prior to March 1, 2020.
• Have a valid and current City of Rosemead business license.
• Have no outstanding code violations with federal, state or local governments; Have no liens against the business.
• Must obtain a Unique Entity Identification number if awarded a grant.
• Meet one of HUD’s criteria of a low- and moderate-income benefit as follows:
 -Located in a U.S. Department of Housing and Urban Development (HUD) defined low- and moderate- income area and provide a service to the area;
- Owned by a low- and moderate-income person(s); or
- Willing to retain or create low- and moderate-income jobs.
• Have a verifiable loss of revenue/income due to COVID-19 that justifies the need for assistance.
• Has not received from other sources for the payment of the same business expenses, including federal, state or county governments, the Small Business Administration (SBA), the Chamber of Commerce, etc. which would be considered a duplication of benefit provided by the City.
• Submit completed application and supporting documentation online, or by mail; Incomplete applications will be rejected/denied. 

Grant Assistance - Assistance on the average of $25,000 or more will be provided to qualified businesses in the form of reimbursement to the business for operating expenses as far back as April 1, 2020 including, but not limited to:
• Commercial rent
• Commercial mortgage (Building is owned by the business and the business operates out of the building and has no tenants)
• Advertising and marketing
• Employee payroll and benefits (employees do not include owner(s) of the business)
• Insurance
• Supplies
• Utilities
• Expenses related to creating outdoor eating area
• Other COVID-19 related expenses 

All applications will be reviewed to establish qualification for the program. All awardees will be contacted and provided with further information regarding the award. 

For more information, contact (626) 569-2140 or [email protected].